Ed studied management Science at the Eindhoven Technical University. He has been active in marketing and IT roles for Hewlett Packard, Het Financiële Dagblad, VODW Marketing and most recently as managing director for the eSolutions Group EMEA of Aon in London. His motto: "Be the change you want to see in the world", Mahatma Ghandi.

Pieter is an energetic corporate entrepreneur with a passion for nature. He has 10 years of experience in marketing & sales at P&G, Unilever and Danone. His last challenge within Danone was to develop a long term corporate sustainability strategy with a strong direct link to day to day business.

Harmé is an open and social entrepreneur who likes to enjoy nature while e.g. diving or biking. He has more than 11 years hands-on experience within IT consulting at Accenture and PwC for all kinds of international clients like, BHP Billiton, Rabobank, ING and Ahold. On his last assignment he was responsible for multiple IT projects at a utility company. During his different (diving) holidays he was heartbroken to see how nature was treated by mankind and he is committed to help bring the change.